Highlights
Over 15 years of design and leadership experience working in design agencies and SaaS company
Managed, led and mentored designers and copywriters
Worked across industries including healthcare, education, nonprofit, technology, government, logistics, defense, aerospace, retail, construction, recruitment, and finance
Focused on concept-first, user-centered design
Experience across digital, social, branding, and integrated marketing campaigns
Key Skills
Creative Direction | Concept Development | Strategy | Collaboration | UX Design | Integrated Marketing | User Journey Mapping | Branding | Campaign Development | Client Presentations | Social Media Design | Art Direction | Storytelling | Typography | Design Systems | Print Production | B2B | B2C | B2G | Sketch | Figma | Zeplin | Adobe Creative Cloud | Claude | Jira | Microsoft Office | Teams | AI image-generation tools
Education
University of Florida, Gainesville, FL
Bachelor of Fine Arts degree in Graphic Design, with Minor in Business Administration and Art History
Professional Experience
Radancy (Formerly TMP Worldwide)
Associate Creative Director
JAN 2021 – JUN 2026
I led multidisciplinary teams across the U.S. and overseas while delivering strategic, high-impact creative solutions for global Fortune 500 clients.
Key responsibilities and creative expertise include:
• Leading and mentoring designers across domestic and international teams
• Creative direction and hands-on design for integrated marketing campaigns
• Producing AI-enabled career recruitment websites, AI image generation, and digital experiences
• Designing for social media campaigns, motion storyboards, and animated content
• Display advertising, email marketing, and out-of-home creative
• Developing brand identity development, logo design, and creative playbooks
• Concept development and visual storytelling for new business pitches
• Collaborating with copywriters, developers, animators, strategists, program managers and stakeholders to deliver cohesive, user-centered creative to help shape campaign narratives
• Sample clients: Sound Physicians, Reser's Fine Foods, Capital One, AT&T, Quest Diagnostics, CareSource, Care Options for Kids, Gore, Unilever, USAA, Wolverine Worldwide, L3Harris, Owens Corning and Primark.
Radancy (Formerly TMP Worldwide)
Art Director
AUG 2016 – APR 2018
Delivered end-to-end creative solutions—from concept through final production—for global brands.
Key contributions:
• Concept development, UX design, and visual storytelling
• Integrated marketing campaigns across digital and print
• Brand strategy and creative execution
• Produce mood boards and creative rationales for stakeholder presentations
• Cross-functional collaboration with copywriters to develop clear, compelling, on-brand messaging
• User-centered design focused on engagement, brand awareness, and business impact
• Working in a fast-paced agency environment strengthened my strategic thinking, creative problem-solving, and ability to deliver high-quality work across multiple clients and industries.
• Clients included UPS, Henkel, VMware and Lyra Health.
Taryn Johnson Designs
Freelancer
JUL 2015 – JUL 2016
Worked on logo and brochure designs.
Key clients included: Spina Bifida Association and Hinge Marketing
Borenstein Group
Creative Director
MAY 2011 – JUL 2015
• Led the creative direction and execution of integrated marketing, branding, digital, and print initiatives for B2B clients across technology, aerospace, cybersecurity, finance, and supply chain industries.
• Directed multidisciplinary creative teams, ensuring all deliverables aligned with client objectives, brand strategy, and target audience needs while maintaining exceptional creative quality.
• Built trusted client relationships by asking strategic questions early, guiding stakeholders through the creative process, and translating business goals into compelling visual solutions.• Fostered a collaborative, idea-driven culture that encouraged innovation, creative problem-solving, and independent thinking across the design team.
• Partnered closely with account management, copywriters, developers, and marketing strategists to deliver cohesive, results-driven campaigns.
• Championed high creative standards while balancing project timelines, budgets, and business objectives.
• Key clients included National, Supreme Group, CEB, TCOM, IntelliDyne, and CTSI.
Borenstein Group
Art Director
JAN 2006 – MAY 2011
• Led the development and execution of brand identities and integrated marketing materials, ensuring visual consistency across all client communications.
• Managed creative workflows from concept through production, improving collaboration and maintaining quality across multiple concurrent projects.
• Partnered with copywriters and client services teams to develop strategic creative solutions that supported business objectives and strengthened brand positioning.
• Directed photographers, illustrators, and freelance designers to ensure high-quality creative execution.
• Conducted competitive and market research to identify opportunities for differentiation and inform brand strategy.
• Contributed thought leadership through industry-focused articles and creative insights for the company website.
• Influenced messaging, visual storytelling, and creative concepts across print, digital, and web-based marketing campaigns.
• Key clients included ADT, Sage, ATSC, STG International, AgustaWestland, Oakwood, Capella University, and CR Software.