Just a bank? Think again.
Capital One’s brand has evolved into a uniqe, quirky, organic, innovative tech powerhouse that breaks all the boring bank stereotypes. And I was lucky to be part of exploring the brand activation. Numerous social media posts, career website work, storyboards and event signage show off the employee culture that makes Capital One an employer of choice.
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Creative Director: Veronica E.
Associate Creative Director: Taryn J.
Designer: Taryn J., Hannah K., Veronica E.
Copywriter: Alex S.
One idea can change everything.
From banner display ads, to 10 foot pop-up displays, to helping build the career website and develop a robust social media campaign, my work with Capital One has been a successful journey in their quest to hire top talent.
